Privacy Policy

Poland Magazines Privacy Notice

Effective Date: 1 August 2024

Overview

This Privacy Notice details the commitments and obligations of Poland Magazines, a collaborative initiative under the Firefly Magazines brand, produced by Sowa Marketing Sp. z o.o. and Firefly New Media LTD. Poland Magazines includes local publications such as Poznań Magazine, Wrocław Magazine, and other regional titles. Our privacy practices are guided by the UK General Data Protection Regulation (UK GDPR) and the equivalent data protection regulations in Poland.

Contact Details

For inquiries related to Poland Magazines, you can contact us at:

Sowa Marketing Sp. z o.o.
Garbary 38/5, 61-869 Poznań, Poland
Email: editor@polandmagazines.com

Firefly New Media LTD
Registered Office: 3 John Street, Consett, DH8 5LA, UK
Email: sales@fireflymagazines.com
Registered Number: 15716066

How We Use Your Information

Poland Magazines uses your personal information for the following purposes:

• Journalistic Functions: Collecting and reporting news relevant to our readership in Poland.
• Content Delivery: Distributing and customising editorial content across our publications.
• Subscription and Marketing Services: Managing subscriptions and marketing communications that users opt into.
• Interactive Features: Administering competitions, surveys, and other interactive platforms on our websites.
• Advertising and Marketing Analysis: Understanding reader preferences to target and optimise marketing efforts.
• Sales of Products and Services: Processing transactions and delivering products within our magazine network.
• Business Administration: Managing internal operations, supplier relationships, and processing job applications.

Legal Basis for Processing

We process your data based on the following legal grounds:

• Consent: When you subscribe to our services, newsletters, or agree to other data processing activities.
• Contract Performance: Necessary for fulfilling our service agreements, such as delivering subscribed magazines.
• Legal Obligations: Complying with legal requirements in Poland and the UK.
• Legitimate Interests: For purposes including improving user experience, marketing, and fraud prevention.

Cookies and Tracking Technologies

Poland Magazines utilises cookies and similar tracking technologies to enhance user experience, analyse site usage, and manage content delivery across our websites. Here is an overview of the types of cookies we use:

• Performance Cookies:
  • poptin_old_user: Enhances the performance of our website by identifying returning users. Duration: 2 days.
  • poptin_user_id: Assigns a unique ID to track user interactions. Duration: 1 year.
  • poptin_session: Maintains session settings. Duration: 1 hour.
• Analytics Cookies:
  • ga, _ga: Google Analytics cookies used to track visitor data and site usage. Duration: 1 year, 1 month, and 4 days.
  • _gid: Stores aggregated information on website usage. Duration: 1 day.
  • _gat_UA-, gat_gtag_UA: Google Analytics cookies to throttle request rate and monitor user behaviour. Duration: 1 minute.
  • _gcl_au: Set by Google Tag Manager to assess advertising efficiency. Duration: 3 months.
  • hjSessionUser, hjSession: Hotjar cookies that attribute behaviour to the same user on subsequent visits. Duration: 1 year and 1 hour, respectively.
• Advertisement Cookies:
  • poptin_c_visitor: Determines ad displays, preventing repetitive ads. Duration: 1 month.
• Necessary Cookies:
  • rc::a, rc::c: Google reCAPTCHA cookies to identify bots and protect against spam. Duration: Persistent for rc::a and session for rc::c.
  • XSRF-TOKEN, laravel_session: Enhance browsing security by preventing cross-site request forgery and identifying user sessions. Duration: 10 minutes.
• Other Cookies:
  • poptin_previous_url, poptin_client_id, poptin_origin_landing_page, poptin_every_visit_session, poptin_new_user: Cookies for session management and user identification. Duration: Session for most; 2 minutes for poptin_previous_url.

Sharing Your Information

We may share your personal information with trusted third parties, such as payment processors and delivery services, to facilitate business activities. These third parties operate under strict confidentiality agreements, and we comply with all legal requirements for data sharing in Poland and the UK.

Your Rights

Under the UK GDPR and equivalent Polish regulations, you have the right to access, correct, delete, or restrict the use of your personal data. To exercise these rights, please contact us using the details provided above.

Data Security

We are committed to protecting your data with appropriate physical, technical, and administrative safeguards.

Changes to This Notice

We may update this notice to reflect changes in our practices. Any changes will be posted on our website and, where appropriate, communicated to you directly.

Further Information

For any questions about this notice or our privacy practices, please contact our Data Protection Manager at the address or email listed above.